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ClickFunnels Review [2019]: My Personal Journey With Sales Funnels
Are you trying to sell stuff online?
Then I’m sure you will agree that converting your visitors into sales is hard.
And getting yourself profitable? That’s even harder.
But there’s a simple secret to increasing the value of every customer you sell to:
ClickFunnels Review
Last updated: April 2, 2019
Initially published on: June 14, 2015
Product rating: 4.7 / 5.0
tl;dr Summary
With its ability to create complete sales funnels and easy to use and powerful editor, ClickFunnels provides a clear challenge to LeadPages’ place as the best landing page builder.
Sales funnels.
By creating a well designed sales funnel, you can dramatically increase your sales and provide more value to your customers.
In todays post, I’m going to introduce you to ClickFunnels, the software I’m using to build sales funnels for my business.
You don’t need any technical know-how to use it, and it will really change the way you run your business.
Plus:
If you’re ready to throw yourself into the ClickFunnels world, it has one of the best affiliate programs out there. I’ll be talking about that too later on.
Here is what I’m going to be covering in this ClickFunnels review.
- What is ClickFunnels?
- How I started earning 5 figures a month with ClickFunnels
- What are the best parts of ClickFunnels?
- What I don’t like about ClickFunnels
- ClickFunnels Pricing Plans
- Everything else you need to know about ClickFunnels
- How can you make ClickFunnels work for you?
- Final Thoughts
If you’re already ready to buy, skip to the end of this review and grab my $18,570.95 ClickFunnels Bonus Package.
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What is ClickFunnels?
ClickFunnels was created back in 2014 by Russell Brunson and his team. Since that time, Russell has turned ClickFunnels into a $100 million a year business and they just crossed over 65,000 active members as of August 2018.
At it’s core, ClickFunnels is a software for building sales funnels. With a bunch of added bells and whistles.
You can use it to build:
- Landing pages
- Squeeze pages
- Webinars
- Membership sites
- Every type of sales funnel you can think of, complete with order bumps, upsells and downsells
Plus, with the highest end Etison Suite package you’ll even be able to start your own affiliate program (Backpack) and replace your email service with (Actionetics MD).
Basically you’re getting everything you need to market and sell your products online, without having to hire expensive developers.
And people are using ClickFunnels with great success.
If you check out their 2 Comma Club site, you can see that almost 300 entrepreneurs have already created 1 million dollar funnels using ClickFunnels.
That’s amazing.
How I started earning 5 figures a month with ClickFunnels
Back in 2015, I wanted to market and sell my white-labeled logo design services and I was looking for an easy way to collect payments on one of my websites.
At the time, LeadPages was the popular software for building landing pages, but you couldn’t integrate payments with it, without some complicated hacks.
I felt super frustrated by this limitation, so I turned to a product I had been hearing some buzz about.
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ClickFunnels.
After getting a little experience with it, I wrote this initial review of ClickFunnels on the site.
It took several months, but it eventually started ranking for a bunch of ClickFunnels related keywords and this post started to get steady traffic.
But the weird thing was, is that none of this traffic was turning into affiliate commissions. I’m embarrassed to say that for at least the first 2 years after this post was published, I earned $0 from ClickFunnels.
This was incredibly frustrating, and to this day I’m still puzzled by why I couldn’t have earned a few random ClickFunnels commissions.
Because of this lack of success, I put ClickFunnels on the back-burner and focused on other things.
Fast forward to the middle of 2018. I was randomly listening the Funnel Hacker Radio podcast on my drive to work, and I happened to listen to episode 202… which is Spencer Mecham’s episode.
I had no idea who he was at the time, but I learned that he was the #1 ClickFunnels affiliate which really piqued my interest. And one other thing that they mentioned was that he had just started a Facebook group called Automation Nation.
So I joined the group, got on his email list and forked out some cash for his course, Affiliate Secrets 1.0. There was a ton of great stuff in there, but one lesson that hit home was where Spencer explained how he used bonuses and his value stack to get people to click on his links.
Now bonuses aren’t a new concept. I’ve known about them for a long time, but I had always been too lazy to create them. But since the top CF affiliate was saying to do it, that got me inspired to create my own bonus value stack.
So that’s what I did.
I created a few lead magnets and offered their white-label rights to give them more value. I invested in some other white-label software products that my referrals could use themselves for their own bonus offers. And I tied them together with some personalized coaching to create what I consider to be the best ClickFunnels bonus package that anyone is offering.
And this is when I finally started making some decent ClickFunnels commissions like this:
This has fundamentally changed the way I approach my affiliate business in general and has made me a big believer in ClickFunnels.
Instead of hoping and praying that someone will click on my affiliate links, I now focus on offering as much value as I can for anyone that signs up under me.
I’ve also started using ClickFunnels in other ways. I’m selling products like Ad Extractor using it, and I even started my own free affiliate training membership sitewith it.
So lets now take a deeper look into ClickFunnels itself:
What are the best parts of ClickFunnels?
Best Feature #1: Funnel template blueprints
If you have never created a sales funnel before then ClickFunnels has you covered.
Russell has identified 22 different types of funnels that he has used successfully in his own business.
The funnel types fall into 3 main categories: Lead Capture Funnels, Sales Page Funnels, and Event Funnels. But there are some other special funnels like Membership funnels you can create as well.
They include simple funnels like the Squeeze Page Funnel which collects a visitor’s email address and then sends them to a Thank you page when signing up.
Or to more sophisticated sales funnels like the 2-Step TripWire Funnel which sells a low ticket front-end product (your tripwire) and then upsells them to your more expensive products using Order Form bumps, and One Click upsells or Downsells.
In addition, each funnel type has its own set of free templates and paid templates. So even if you don’t have any design skills, your funnel pages will all have a consistent, professional design.
Here’s a high-level overview of how to create your first sales funnel:
- Choose a funnel type.
- Select a template.
- Customize each page to fit your business.
- Add your products and ensure all your email and payment integrations are set up.
- Set a domain name for your new funnel.
- Save your funnel.
Your sales funnel is now live and you can start sending traffic to it.
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Best Feature #2: Good Visual Drag and Drop Editor
While ClickFunnels gives you a great starting point with its funnel and page templates, the ClickFunnels editor is where you can truly make each page in your funnel your own.
Pages in ClickFunnels are laid out using sections that can have any number of rows and columns. You can then use your mouse to drag elements around and place them where you want them.
While not as flexible as Instapage’s landing page editor, it is still very good and it can be used to achieve pretty much any design you want.
What I like is that the editor is very intuitive to use.
Selecting components on the page and moving them where you want is very seamless.
Text elements can be edited inline, and modifying any element’s properties can be done through the fly-out sidebar.
And unlike other editors out there, everything is organized in a logical way. You’re not spending a lot of time hunting for what you want to do.
The important thing is that no coding is required. So you don’t have to spend time learning HTML or CSS or any technical things like that.
Best Feature #3: Nice Selection of Page Elements
Elements (or widgets) are essential for giving you the flexibility to design the exact pages you want and ClickFunnels gives you a wide variety of them to use.
Basic elements include Headline, Image, Text, Button, Input forms and Video widgets. These are the basic building blocks for any landing page you build in the software.
ClickFunnels also includes a number of advanced elements like:
- SMS Signup
- Surveys
- Pricing Tables
- Progress Bars
- Facebook Comments
- FAQ Blocks
- Countdown Timers
- Custom HTML
Plus, there are specialized elements like Membership elements for your memberships pages and order and shipping form elements for your order pages.
Each element can be easily customized in the editor sidebar. With most elements, you can change common properties like background colors, margins, fonts, and alignment.
Then there are element specific properties like the image url for the Image element or the Button text of your button.
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Best Feature #4: The ClickFunnels Affiliate program is awesome
There’s no doubt in my mind that ClickFunnels has the best, legitimate affiliate marketing program that you can be a part of.
First the basics:
The ClickFunnels affiliate program pays out 40% recurring commissions for every referral you make and you can win cool prizes like $500 towards your very own dream car once you hit 100 active referrals.
On top of that they offer 5%, 2-tier commissions for referring people to the ClickFunnels affiliate program itself.
You also earn 40% commissions by promoting any product in the ClickFunnel’s ecosystem including DotCom Secrets, Expert Secrets or even the Software Secrets books.
And thanks to the ClickFunnel’s sticky cookie, you’ll also earn commissions on any upsells that your referrals purchase as they go through their specific funnels as well.
But that’s not all:
ClickFunnels also has another great feature for affiliates called share funnels.
Inside the Settings tab of any of your funnels, you can grab your Share Funnel URL.
When someone visits this URL, they will be able to add this funnel directly into their account if they are an existing ClickFunnels member. If they aren’t a member yet, they can sign up for the ClickFunnels 14-day free trial and then get your funnel added to their account.
Here’s an example One Funnel Away Challenge share funnel that Doug Boughton used to get his Dream Car.
What’s really awesome is that this share url also acts as your affiliate link, and you will get a recurring commission if this new user ends up staying on.
There are so many ways to make ClickFunnels affiliate commissions by creating share funnels. One of my favorites is the Affiliate Business in a Box method which you can learn more about in my Udimi case study.
You can also check out my ClickFunnels affiliate guide for more ideas on how to make money with share funnels.
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What I don’t like about ClickFunnels?
Bad Part #1: Why is adding a funnel so slow?
After choosing your funnel type and template, it needs to get added to your account.
For some reason, this process seems to take around 8-10 seconds every time.
While I don’t know what’s really going on behind the scenes, it doesn’t make sense to me why this would take so long. It’s a bit annoying, although just a minor inconvenience.
Bad Part #2: Limits on funnels you can create and visitors
ClickFunnels limits you to 20 funnels, 100 pages, and 20,000 visitors on their cheapest plan. I’m really not a fan of software products that limit you in this way.
If you are just building sales funnels for yourself, these limits are probably ok.
But you may get more annoyed at these limitations if you are doing client work, building funnels for multiple customers, or promoting ClickFunnels as an affiliate using share funnels.
You’ll need to upgrade to the Etison Suite plan if you want to build unlimited funnels.
Bad Part #3: Fairly High learning curve
The scope of what ClickFunnels can do is pretty huge, and I can definitely see it be intimidating to some.
That’s why ClickFunnels put so much work into the onboarding process to help ease you into the software. The ClickFunnels interface is pretty well designed for the most part and once you’ve built a few funnels yourself, the whole process does get easier over time.
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ClickFunnels Pricing Plans
Over time, ClickFunnels has evolved their pricing plans. In the beginning, they had 3 different pricing tiers, but they have since been consolidated into 2 separate plans.
So how much is ClickFunnels now?
Currently, the cheapest ClickFunnels plan is $97 a month. On this plan, you get access to all the funnel creation tools, but you are limited to creating 20 funnels, 100 pages, and 20,000 visitors. You also don’t get access to Actionetics, their built-in email service provider and Backpack, which allows you to create your own affiliate program.
To get access to that, you’ll need to go with the Etison Suite plan. It includes everything, plus you get unlimited funnels, pages, and visitors. However, this will run you $297 a month.
As far as I can tell, there are no ClickFunnels coupon codes available.
However, you can purchase Funnel Builder Secrets for $2,997 which gives you 12 months of Etison Suite for free plus some additional bonuses. This brings the cost down to $249.75 a month.
ClickFunnels does make it easy for you to demo their service with their free, 14-day free trial. It’s not limited in any way which lets you give the software a full test before you fully commit.
If $97 or $297 a month sounds like too big a commitment for your current budget, there’s also a semi-secret, unadvertised Share Funnel plan that you can also get access to for just $19 a month. You only can create 3 funnels and 10 pages with this plan, but it’s a great way to test out ClickFunnels on a budget.
The only way is to get onto the Share Funnel plan is by signing up for the ClickFunnels trial through someone’s share funnel link like this one One Funnel Away Challenge share funnel link.
Once you put your email and password for the free trial you’ll then need to check the ‘Limited Shared Funnels Only’ checkbox to get yourself on the Share Funnel plan.
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Everything else you need to know about ClickFunnels
How is their support?
ClickFunnels support is fairly good in my experience, although they can be a little slow in responding. Support requests are usually answered within a few hours and I found the staff to pretty helpful to all my questions. If you’re looking for faster support, you can use the Official ClickFunnels FB group which I mention below.
Do I need my own domain name?
You do not necessarily need your own domain name to launch a funnel, although I would recommend it. If you don’t have one then your funnel url will look something like http://username.clickfunnels.com.
One nice bonus that I didn’t know about is that ClickFunnels will buy you your first domain name for free and even set up SSL on it for you. You can learn how to do this from the first game in the on-boarding training.
Do they have an active community?
ClickFunnels has an enormous community. There’s the official group on FB with over 100k members and the ClickFunnels Avengers FB group (for affiliates) that has over 30k members.
Both groups are extremely active and it’s a great place to get answers to get feedback on your sales funnels and answer any questions you may have.
There are also several other FB groups run by ClickFunnels affiliates which are also very active. The main one I recommend joining is Automation Nation. It’s run by Spencer Mecham who is ClickFunnel’s #1 top affiliate.
Can you really make money with ClickFunnels as an affiliate?
I’m not one of the top ClickFunnels affiliates (yet), but I’m doing pretty well as an affiliate so far. And I’m hoping to bump this up a notch in 2019, by really creating a really irresistible ClickFunnels bonus offer.
What’s the best ClickFunnels training?
The best ClickFunnels training in my opinion is the One Funnel Away Challenge. It’s an intensive 30 day training that’s taught by Russell Brunson, Julie Stoian and Stephen Larsen. I’ve taken it twice already, and I’ve learned so much from it. You can read my full One Funnel Away Challenge review here.
What integrations do they offer?
Even though ClickFunnels has its own email service provider via Actionetics, it also integrates directly with all the best email services out there.
For payment gateways, ClickFunnels integrates with Stripe, Paypal, Clickbank, Infusionsoft, Authorize.net and a few others. The one limitation with using Paypal though is that it does not support One Click Upsells or One Time Offers. That’s why I would highly recommend going with Stripe if you can.
What is the Funnel Builder Secrets system?
If you’re looking to get the $297/mo. Etison Suite plan, then it’s definitely worth it to sign up with Funnel Builder Secrets instead to save some additional money. For $2,997, you’ll get twelve months of the Etison Suite plan which is $3,564 in value.
You’ll also get a bunch of additional training and bonuses that include:
- Funnel Hacks Master Class
- Funnel Builder Secrets Training
- Traffic Secrets Membership
- 12 Months Free Access to Funnel Scripts
Funnel Builder Secrets replaces Funnel Hacks which was recently phased out. While it’s not as good a deal price-wise as Funnel Hacks, you do get a lot more training and the year of Funnel Scripts is worth quite a bit.
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Is ClickFunnels a scam?
I think ClickFunnels gets some negative buzz because of all the affiliates who are trying to promote it.
But no, ClickFunnels is not a scam. It’s definitely the real deal.
It’s a great software with an amazing affiliate opportunity. There are so many examples of people using ClickFunnels to build 6 and 7 figure businesses.
When people ask, “How do I create a sales funnel”, ClickFunnels is the #1 answer hands down. There’s no other software that can do everything that ClickFunnels does at the moment.
Is it perfect? Of course not. Like every product, it has its own flaws and annoyances. But it’s very good, and will keep improving in the future.
How does ClickFunnels compare versus LeadPages?
LeadPages is a very popular landing page builder, and people are often looking to see how it stacks up to ClickFunnels. I’ve written a detailed LeadPages vs ClickFunnels article here.
How does ClickFunnels compare versus SamCart?
SamCart is a product that allows users to create beautiful, high converting checkout pages. Which gives it a lot in common with ClickFunnels.
SamCart is geared towards getting set up and selling fast. It supports both Stripe and Paypal and it comes with 17 different checkout page templates which you can customize.
In terms of flexibility, there is no comparison between ClickFunnel’s drag and drop editor and SamCart’s.
ClickFunnels is infinitely more powerful in that you can design any checkout page you can dream of. Samcart only allows for some basic customizations to its pre-made templates.
SamCart does allow you to add order bumps, upsells and downsells like ClickFunnels does. You can also easily create coupons for your products which is another great way to increase conversions.
However, where Samcart is lacking, is the ability to capture leads and create complete sales funnels. Both products come in at the same $97 a month price point, and I find ClickFunnels to be quite a bit more flexible and powerful than Samcart.
What else is ClickFunnels used for?
Besides creating standard sales funnels, there are many ways marketers are using ClickFunnels right now in their business.
It’s great for creating optin funnels to help you generate more leads and build your email list.
You can create webinar funnels to help you grow your brand and sell your products and services.
And you can use it to create membership sites where you can gate your premium content so that it’s accessible only to subscribers.
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How can you make ClickFunnels work for you?
First of all, you need to have a product or service to sell. If you don’t have something to sell, then don’t even bother looking into ClickFunnels before you do. Unless you just want to promote it as an affiliate.
Next, you need to be willing to invest time and money into creating your value ladder and building out your entire sales funnel.
That means at least creating a lead magnet or low-cost tripwire product to get customers into your funnel. And then coming up with appropriate upsells, order bumps and other OTOs that complement or enhance your main product offering.
If you’re unclear how to start, I would take a look at Russell’s own multi-million dollar sales funnels to give you inspiration. Read his book DotComSecrets where he explains exactly the why and how of creating sales funnels and how to tell stories to sell your products.
And as you go through his own sales funnels yourself you can see how he goes from low-cost tripwire (DotComSecrets) to selling his flagship product (ClickFunnels).
By creating his own community of raving fans he can then upsell his various other products and events like Funnel Scripts, Funnel Hackers Live, and more.
Once you’ve gone through his funnels, then you can take the parts that apply to your own business and create a plan for your own sales funnel. Once you have that in place, you will be ready to start making money with ClickFunnels.
Final Thoughts
Which software you go with depends on your requirements and the amount of work you are willing to invest in your business.
Although many of you are selling standalone products, are you willing to put in the effort required to create a high converting sales funnel?
If not, then ClickFunnels might be overkill for you. You can collect leads or sell your front end product more cheaply using alternative services.
However, if increasing the average lifetime value of your customers is important to you, then I really recommend giving ClickFunnels a try.
Not only to get access to the software but also because the training you get will be both inspiring and enlightening.
Take advantage of the ClickFunnels 14-day free trial, and see if you can use it to grow your business today.
Take the free 14-day ClickFunnels trial
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ClickFunnels Bonuses ($18,570.95 Value)
Did my ClickFunnels review get you interested in taking that free 14-day ClickFunnels trial?
Why not get some extra help to start your ClickFunnels journey with these exclusive ClickFunnels bonuses.
Here is what you will get:
- Bonus #1: Unlimited Email/FB Chat Support ($997 value)
- Bonus #2: Tier5 Mega Software Bundle + Bonus Rights – Get personal access to 6 softwares plus the rights to use them as part of your own bonus offer. ($15,984 value)
- Bonus #3: CF Share Funnel Library White Label Rights – 46 share funnels you can directly import into your CF account. ($297 value)
- Bonus #4: CF Follow Up Pro access – Automatically follow up with your ClickFunnels affiliates to boost your stick rate and commissions. ($297 value)
- Bonus #5: Ultimate List of Lifetime Recurring Affiliate Programs White Label Rights ($297 value)
- Bonus #6: Million Dollar Ad Swipe Library White Label Rights – Get the exact Facebook ads that 40 of the top internet entrepreneurs are running right now. ($197 value)
- Bonus #7: Group Convert account to automatically collect FB Group member leads. ($120+ value)
- Bonus #8: Access to Bonus Vault with over 40 bonuses you can use for your own promotions ($97 value)
- Bonus #9: Free copy of DotCom Secrets or Expert Secrets book ($7.95 value)
By grabbing my bonuses, you will save yourself so much time and provide a ton of extra value with a minimal amount of effort on your part. I guarantee they will help you achieve better success with promoting ClickFunnels as an affiliate.
Take a look at my ClickFunnels bonus page for more details on the above bonuses and how to get them.
ClickFunnels Pros
- Best software for creating marketing and sales funnels
- Editor balances ease of use with flexibility
- Integrates with all major email and payment providers
- Beautiful looking templates for every type of funnel
- Great on-boarding process for learning the software
- Software continues to get better after every update
- Easily share any funnels you make and automatically earn affiliate commissions
- 2-tier affiliate program
- Free domain name with SSL installed
- 14-day free trial
ClickFunnels Cons
- Limits on the number of funnels, pages, and visitors with the standard plan
- Lots of things to learn, steep learning curve
- Split testing is pretty basic
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